How to send newsletters to your customers

How to send newsletters to your customers
Estimated Reading Time: 4 minutes
Applies to: Pro and Premium

Quick Summary

The newsletter feature allows you to send messages directly to your clients from the platform.
You can personalize the message, choose who should receive it, and decide whether the message should be sent as an email notification.

Why This Matters

Sending newsletters helps you keep clients informed about updates, promotions, schedule changes, or important announcements.
Regular communication strengthens client relationships and keeps your community engaged with your services.

Step by Step Approach

Step 1: Open the Marketing section: Go to Marketing
– This is where you create and manage communication such as newsletters and news messages for your clients.

Step 2: Create a news item: Marketing > Create news items
– This opens the creation page where you can choose the type of news you want to publish.

Step 3: Select the message type: Marketing > Create news items > News message
– Choose News message if you want to send a newsletter-style message to your clients instead of creating a dashboard-only message.

Step 4: Personalize your message: Message editor
– Add a subject, write your message, and optionally customize the greeting using variables such as {{first_name}} or {{last_name}}.

Step 5: Choose who should receive the newsletter: Send to
– Select whether the message should be sent to all clients, a specific group, a location, or clients who have a specific product.

Step 6: Activate the email option: Send email
– Enable the toggle if you want the message to be delivered as an email newsletter to your clients.

Step 7: Send the newsletter: Submit
– Once everything is completed and reviewed, click submit to send the message.

Best Practice

• Before sending newsletters, review your newsletter settings and make sure your message is clear and concise.

• Short and focused messages are more likely to be read by clients.

Pro Tips

• Always check your message before sending it to ensure formatting and personalization fields appear correctly.

• Remember that emails will only be delivered to clients who have agreed to receive email communication from your business.

• Consider sending newsletters at consistent times, such as weekly updates or monthly announcements, to build client engagement.

Common Questions

Why didn’t all my clients receive the newsletter?
– Only clients who have indicated that they want to receive email communication will receive the message.

Can I send the message without email?
– Yes. If the email option is disabled, the message will appear only inside the client app.

Can I send the newsletter to specific clients only?
– Yes. You can choose to send it to a group, location, or clients who purchased a specific product.

If you would like to know more about our Pro, Premium or Add-Ons, send us an email to support@trainin.com.

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